Readiness Assessment

1.Company's main activity *

2.Foreign trade focus *

3.Target market(s) (multiple selections allowed) *

4.Industry / Sector

5.Contact person's role *

1.Do we have a reliable method for gathering target market information (prices, competitors, trends)? *

2.Do we know the market and cultural characteristics of the target market (buyer expectations, decision processes)? *

3.Do we regularly monitor regulatory changes in the target country (import requirements, labeling, compliance)? *

4.Is there a dedicated person internally for managing foreign market information? *

1.Is there a foreign trade responsible person (export/import owner) at the company? *

2.Does the team understand and routinely use basic concepts (Incoterms, payment methods, shipping documents)? *

3.Is there a documented internal process description (who does what from offer to delivery)? *

4.Is there regular learning/development (training, workshops, internal knowledge sharing)? *

1.Have we precisely defined the ideal buyer/supplier profile (country, size, volume, expectations)? *

2.Can we create a targeted partner list (10–30 relevant partners) in a short time? *

3.Do we have a method for pre-qualifying partners (credit, references, reliability)? *

4.Do we know the target market channels (distributor, agent, direct, marketplace, exhibitions)? *

1.Do we have a unified outreach script (what we write, which channel, what timing)? *

2.Have we measured how many outreaches result in replies / meetings / offers? *

3.Do we have a working follow-up system (2–6 week follow-up plan with a responsible person)? *

4.Can we organize partner visits / trade shows systematically (goals, meeting list, follow-up)? *

5.Do we have a developed value proposition for foreign partners (why us)? *

1.Can we quickly and accurately price for foreign markets (pricing, costs, logistics pricing)? *

2.Do we use standard offer templates (Incoterms, payment terms, deadlines)? *

3.Is there control over risk points (exchange rate, payment, delays, complaints)? *

4.Can we handle contractual terms (quality, delivery, liability)? *

1.Do we have stable logistics solutions (mode selection, cost, lead time) for target markets? *

2.Do we know and handle the documents (CMR/B/L/AWB, packing list, invoice, origin)? *

3.Is there a routine for customs and compliance (EORI, customs procedures, HS code, import requirements)? *

4.Can we handle the door-to-door process (warehouse, loading, insurance, tracking)? *

5.Is there a damage/incident handling protocol (insurance, complaints, minutes, deadlines)? *

1.Is there regulated payment risk management (advance payment, LC, insurance, credit limit)? *

2.Can we calculate the true margin of foreign trade transactions (total landed cost)? *

3.Do we have a process for managing currency and exchange rate risk? *

4.Is there legal/compliance control (sanctions, dual-use, partner verification) if relevant? *

1.Do we track KPIs (outreach → reply → meeting → offer → order)? *

2.Is there a pipeline/CRM-like record for foreign market contacts? *

3.Do we regularly evaluate and improve processes (monthly/quarterly)? *

4.Is there a designated responsible person for system operation (Trade Management owner)? *

1.What is the biggest obstacle right now? *

2.When do you want to take action? *

3.Would you like a short evaluation consultation? (15–20 min)